GVSU CEO Club

The Collegiate Entrepreneurs’ Organization (CEO) is the premier entrepreneurship organization at GVSU. We focus on active goal setting and accountability to empower students who are serious about building their personal human capital and taking their business to the next level. Our next meeting will be December 10th at 6:00PM in the Seidman College of Business, Room 3001!

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SBDC: Marketing Your Business (Online)


Description: 

"Venture Start" is a series of workshops that provide introductory overviews of topics that are key to starting a business. "Marketing Your Business", third course in the series, presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business’s customers – creating and keeping them.

Speaker(s):

MI-SBDC Staff

Fee: Free

updated July, 2017